Features

We pride ourselves on offering innovative solutions to help meet the needs of your restaurant, hotel or other hospitality business.

Here are just a few Smarter Takeout features that can help bring your business to the next level.

Here are just a few of the great features Smarter Takeout has to offer:

Real-time Reports

By entering just a few simple business stats, you can view real-time reports and statistics on sales, labor savings, website traffic and ROI. All of these reports are easily accessed on your Smarter Takeout back-office dashboard. To calculate your potential ROI now, click here.

Google® Maps Integration

Customers can find your locations, print maps, email driving directions and more with our optional Google® Maps integration.

Promotion Code Management

With Smarter Takeout’s optional promotional tools, you can create promotion codes that can be e-mailed to your customers, displayed in your stores or highlighted on your website through banner ads. Depending on a customer’s order selections and/or their status, they will be able to use the discount code at time of payment.

  • Create a discount code for a new menu item
  • Offer a promotion to your valuable repeat customers
  • Provide a discount to a customer who perhaps had a less-than-pleasant experience in one of your stores
  • Select whether a code can be used once or multiple times
  • Set expiration dates
  • Create banner ads that will display promotion codes, selected menu items and more- all from your back office

Email Marketing System

By purchasing the STO Marketing Pro package, you can enjoy all of the following features and benefits:

  • Personalized e-mail system – Distribute e-mails to your customers and other users through an easy-to-use e-mail marketing system.
  • Advanced auto and manual group management – Create e-mail groups manually or automatically using pre-defined parameters. Such parameters may include birth month, feedback submissions, etc.
  • Custom e-mail templates – Create custom templates using HTML that you can use for various e-mail campaigns.
  • E-mail campaign tracking/statistics – Track e-mail campaigns to see if they are effective in bringing customers back to your site to place more orders.
  • E-mail file upload – Upload and attach files to your e-mail campaigns.
  • Integrated WYSIWYG editor – Easily format e-mails with the use of a WYSIWYG editor. Content displayed during the editing process appears very similar to the final output.
  • Intelligent auto distributions – Create rules that will send e-mail marketing campaigns based on parameters that you set (once a customer places 10 orders, if the customer has a birthday that month, etc.).